--- title: Telos Alliance Blog Featuring Audio News Events Products & Updates | 2024 description: 2024 | Telos Alliance has led the audio industry’s innovation in Broadcast Audio, Digital Mixing & Mastering, Audio Processors & Compression, Broadcast Mixing Consoles, Audio Interfaces, AoIP & VoIP for over three decades. The Telos Alliance family of products include Telos® Systems, Omnia® Audio, Axia® Audio, Linear Acoustic®, 25-Seven® Systems, Minnetonka™ Audio and Jünger Audio. Covering all ranges of Audio Applications for Radio & Television from Telos Infinity IP Intercom Systems, Jünger Audio AIXpressor Audio Processor, Omnia 11 Radio Processors, Axia Networked Quasar Broadcast Mixing Consoles and Linear Acoustic AMS Audio Quality Loudness Monitoring and 25-Seven TVC-15 Watermark Analyzer & Monitor. Telos Alliance offers audio solutions for any and every Radio, Television, Live Events, Podcast & Live Streaming Studio With Telos Alliance “Broadcast Without Limits” “Love What You Hear” --- [![Understanding Microphone Technique: An Easy Mic Primer for New Users](https://blogs.telosalliance.com/hubfs/radio-microphone.jpg)](https://blogs.telosalliance.com/understanding-microphone-technique-an-easy-mic-primer-for-new-users) ## [Understanding Microphone Technique: An Easy Mic Primer for New Users](https://blogs.telosalliance.com/understanding-microphone-technique-an-easy-mic-primer-for-new-users) By [Clark Novak](https://blogs.telosalliance.com/author/clark-novak) on Nov 19, 2024, 5:58:12 PM - [Tweet](https://twitter.com/share) # Using a microphone properly isn't as easy as it looks. Here are tips to get new users on the right track. [Read More](https://blogs.telosalliance.com/understanding-microphone-technique-an-easy-mic-primer-for-new-users) Topics: [Radio Technology](https://blogs.telosalliance.com/topic/radio-technology), [2024](https://blogs.telosalliance.com/topic/2024), [Studio Basics](https://blogs.telosalliance.com/topic/studio-basics) [![How Next Gen Audio Is Transforming Live Sport](https://blogs.telosalliance.com/hubfs/Paris-Games-2024.jpg)](https://blogs.telosalliance.com/next-gen-audio-is-transforming-live-sport) ## [How Next Gen Audio Is Transforming Live Sport](https://blogs.telosalliance.com/next-gen-audio-is-transforming-live-sport) By [Guest Author](https://blogs.telosalliance.com/author/guest) on Oct 15, 2024, 8:37:08 PM - [Tweet](https://twitter.com/share) # Yannick Olivier, lead broadcast engineer, France Télévisions, and Costa Nikols, strategy advisor, M&E, Telos Alliance, look at the future of sport audio Major live events like the Paris games, Paralympics and UEFA Euro 2024 dominated TV screens and drew in millions of audiences around the world this past summer. While growing investment in 4K UHD and ever-increasing demand for superior viewing quality push broadcasters and streaming services to innovate with more immersive on-screen experiences, there’s an unsung hero that has underpinned every cup final, gold-medal race and penalty shootout: the audio. [Read More](https://blogs.telosalliance.com/next-gen-audio-is-transforming-live-sport) Topics: [Television Audio](https://blogs.telosalliance.com/topic/television-audio), [Next Generaton Audio](https://blogs.telosalliance.com/topic/next-generaton-audio), [Sporting Events](https://blogs.telosalliance.com/topic/sporting-events), [2024](https://blogs.telosalliance.com/topic/2024), [S-ADM](https://blogs.telosalliance.com/topic/s-adm), [Immersive Audio](https://blogs.telosalliance.com/topic/immersive-audio) [![AudioTools In Focus: Choosing The Right Tools For Loudness Processing](https://blogs.telosalliance.com/hubfs/the-right-tool.jpg)](https://blogs.telosalliance.com/choosing-the-right-audio-tools-for-loudness-processing) ## [AudioTools In Focus: Choosing The Right Tools For Loudness Processing](https://blogs.telosalliance.com/choosing-the-right-audio-tools-for-loudness-processing) By [Graham Tudball](https://blogs.telosalliance.com/author/graham-tudball) on Oct 11, 2024, 12:25:32 PM - [Tweet](https://twitter.com/share) # Why “Good Enough” isn’t always enough  We all know the importance of choosing the right tools for a job. The same principle should apply when it comes to processing audio. When discussing file-based audio processing, a response we commonly hear is “I already have audio processing options in the video transcoding application that I use, so why do I need a designated audio solution for handling this?” [Read More](https://blogs.telosalliance.com/choosing-the-right-audio-tools-for-loudness-processing) Topics: [TV Loudness Management](https://blogs.telosalliance.com/topic/tv-loudness-management), [Audio Loudness](https://blogs.telosalliance.com/topic/audio-loudness), [audio processing software](https://blogs.telosalliance.com/topic/audio-processing-software), [AudioTools Server](https://blogs.telosalliance.com/topic/audiotools-server), [2024](https://blogs.telosalliance.com/topic/2024), [AudioTools In Focus](https://blogs.telosalliance.com/topic/audiotools-in-focus) [![AudioTools In Focus: License Sharing in AudioTools® Server](https://blogs.telosalliance.com/hubfs/take-the-keys.jpg)](https://blogs.telosalliance.com/license-sharing-audiotools-license-server) ## [AudioTools In Focus: License Sharing in AudioTools® Server](https://blogs.telosalliance.com/license-sharing-audiotools-license-server) By [Graham Tudball](https://blogs.telosalliance.com/author/graham-tudball) on Aug 27, 2024, 7:21:48 PM - [Tweet](https://twitter.com/share) # AudioTools Server lets you share licenses for best efficiency  From an early age, we’re always told that sharing is good, whether that be sharing your favorite toy with a sibling or sharing the workload with a friend or colleague. But did you know that you can also share your AudioTools Server licenses? [Read More](https://blogs.telosalliance.com/license-sharing-audiotools-license-server) Topics: [audio processing software](https://blogs.telosalliance.com/topic/audio-processing-software), [AudioTools Server](https://blogs.telosalliance.com/topic/audiotools-server), [2024](https://blogs.telosalliance.com/topic/2024), [AudioTools In Focus](https://blogs.telosalliance.com/topic/audiotools-in-focus), [Licensing](https://blogs.telosalliance.com/topic/licensing) [![S-ADM: What It Is, Why It Matters For Next Generation TV Production](https://blogs.telosalliance.com/hubfs/immersive-sports-tv.jpg)](https://blogs.telosalliance.com/sadm-what-it-is-why-it-matters) ## [S-ADM: What It Is, Why It Matters For Next Generation TV Production](https://blogs.telosalliance.com/sadm-what-it-is-why-it-matters) By [Larry Schindel](https://blogs.telosalliance.com/author/larry-schindel) on Jul 16, 2024, 5:59:12 PM - [Tweet](https://twitter.com/share) # Examining and implementing S-ADM workflows Serial ADM (S-ADM) is metadata that describes the elements of an audio program to enable object-based personalization in TV productions. It is defined in [ITU-R BS.2125](https://www.itu.int/dms_pubrec/itu-r/rec/bs/R-REC-BS.2125-1-202205-I!!PDF-E.pdf) and is starting to be adopted. This summer (2024), [France TV](https://www.france.tv/) and other European broadcasters will use it for the first time in broadcasts of some large-scale sporting events. [Read More](https://blogs.telosalliance.com/sadm-what-it-is-why-it-matters) Topics: [Television Audio](https://blogs.telosalliance.com/topic/television-audio), [Next Generaton Audio](https://blogs.telosalliance.com/topic/next-generaton-audio), [2024](https://blogs.telosalliance.com/topic/2024), [S-ADM](https://blogs.telosalliance.com/topic/s-adm) [![AudioTools In Focus: Elevate Podcast Sound with AudioTools® and Omnia®](https://blogs.telosalliance.com/hubfs/happy_listeners.jpg)](https://blogs.telosalliance.com/elevate-podcast-sound-with-audiotools-omnia) ## [AudioTools In Focus: Elevate Podcast Sound with AudioTools® and Omnia®](https://blogs.telosalliance.com/elevate-podcast-sound-with-audiotools-omnia) By [Graham Tudball](https://blogs.telosalliance.com/author/graham-tudball) on Jul 15, 2024, 12:47:37 PM - [Tweet](https://twitter.com/share) # Great audio is essential to keep listeners coming back  If you are in the radio industry, it’s probably not a stretch to say that “sound is everything.” You work hard to develop that signature sound that helps your station(s) to stand out when listeners scan the airwaves. Telos has long recognized this importance, and hopefully, many of you will already be using products from our [Omnia](https://success.telosalliance.com/broadcast-audio-processors-radio) line to do just that.  But what if you also want to make your content available on demand? How can you ensure that your podcast audio inherits the same signature sound that is so important in your on-air transmissions, and ensure that it stands out in a crowded market? [Read More](https://blogs.telosalliance.com/elevate-podcast-sound-with-audiotools-omnia) Topics: [Audio Loudness](https://blogs.telosalliance.com/topic/audio-loudness), [Podcasting](https://blogs.telosalliance.com/topic/podcasting), [audio processing software](https://blogs.telosalliance.com/topic/audio-processing-software), [AudioTools Server](https://blogs.telosalliance.com/topic/audiotools-server), [2024](https://blogs.telosalliance.com/topic/2024), [AudioTools In Focus](https://blogs.telosalliance.com/topic/audiotools-in-focus), [OmniaTools](https://blogs.telosalliance.com/topic/omniatools) [![Stay On The Air! 4 Essential Summer Transmitter Must-Dos](https://blogs.telosalliance.com/hubfs/summer%20sun.png)](https://blogs.telosalliance.com/summer-transmitter-musts) ## [Stay On The Air! 4 Essential Summer Transmitter Must-Dos](https://blogs.telosalliance.com/summer-transmitter-musts) By [Jim Kuzman](https://blogs.telosalliance.com/author/jim-kuzman) on Jun 26, 2024, 9:56:03 AM - [Tweet](https://twitter.com/share) # Don't put them off, or they might put you off the air Every broadcast engineer tasked with the care and feeding of a transmitter site likely has a checklist of tasks to perform on a regular basis. The frequency of regular visits will depend on a variety of factors, including accessibility, proximity, time, and whatever else the universe sees fit to hurl at us on any given day. [Read More](https://blogs.telosalliance.com/summer-transmitter-musts) Topics: [Broadcast Engineering](https://blogs.telosalliance.com/topic/broadcast-engineering), [2024](https://blogs.telosalliance.com/topic/2024), [infrastructure](https://blogs.telosalliance.com/topic/infrastructure), [Maintenance](https://blogs.telosalliance.com/topic/maintenance) [![AudioTools In Focus: Designing Resilient Solutions](https://blogs.telosalliance.com/hubfs/eggs%20in%20one%20basket.jpg)](https://blogs.telosalliance.com/audio-tools-resiliency) ## [AudioTools In Focus: Designing Resilient Solutions](https://blogs.telosalliance.com/audio-tools-resiliency) By [Graham Tudball](https://blogs.telosalliance.com/author/graham-tudball) on May 23, 2024, 2:43:05 PM - [Tweet](https://twitter.com/share) # For truly dependable systems, resiliency is a must When it comes to deploying any automated solution a commonly used maxim is to aim to avoid any single points of failure. This can be summarized by the phrase “Don’t put all your eggs in one basket”. In other words, spread your risk and try to make your solution as resilient as possible. [Read More](https://blogs.telosalliance.com/audio-tools-resiliency) Topics: [Television Audio](https://blogs.telosalliance.com/topic/television-audio), [Next Generaton Audio](https://blogs.telosalliance.com/topic/next-generaton-audio), [AudioTools Server](https://blogs.telosalliance.com/topic/audiotools-server), [2024](https://blogs.telosalliance.com/topic/2024), [AudioTools In Focus](https://blogs.telosalliance.com/topic/audiotools-in-focus) [![AudioTools In Focus: Timing Is Everything](https://blogs.telosalliance.com/hubfs/AudioTools_Time_Squeeze.jpg)](https://blogs.telosalliance.com/audio-tools-frame-rate-toolbox) ## [AudioTools In Focus: Timing Is Everything](https://blogs.telosalliance.com/audio-tools-frame-rate-toolbox) By [Graham Tudball](https://blogs.telosalliance.com/author/graham-tudball) on Apr 3, 2024, 6:39:46 PM - [Tweet](https://twitter.com/share) # Making time is easy with ATS' Frame Rate Toolbox They say that time is precious, and this was particularly true for one of our radio customers, a multinational religious broadcaster which receives and processes hundreds of hours of content every day at their US headquarters from independent providers across the globe. With so much content coming from so many different sources, ensuring consistency and quality was always going to be a challenge. [Read More](https://blogs.telosalliance.com/audio-tools-frame-rate-toolbox) Topics: [Television Audio](https://blogs.telosalliance.com/topic/television-audio), [Next Generaton Audio](https://blogs.telosalliance.com/topic/next-generaton-audio), [AudioTools Server](https://blogs.telosalliance.com/topic/audiotools-server), [2024](https://blogs.telosalliance.com/topic/2024), [AudioTools In Focus](https://blogs.telosalliance.com/topic/audiotools-in-focus) ## [Jünger Audio flexAI: A Deep Dive with Friedemann Kootz](https://blogs.telosalliance.com/junger-deep-dive-friedemann-kootz) By [The Telos Alliance Team](https://blogs.telosalliance.com/author/telos-alliance-team) on Mar 5, 2024, 1:19:31 PM - [Tweet](https://twitter.com/share) # A look inside the most flexible audio-handling ecosystem yet for TV production ![Friedemann Kootz of Jünger Audio](https://blogs.telosalliance.com/hs-fs/hubfs/TA_Friedemann%20Kootz_Junger.jpg?width=453&height=524&name=TA_Friedemann%20Kootz_Junger.jpg) *In our ongoing exploration of cutting-edge audio technology, we had the pleasure of sitting down with Friedemann Kootz of Jünger Audio to delve into the innovative flexAI platform. * [Read More](https://blogs.telosalliance.com/junger-deep-dive-friedemann-kootz) Topics: [Audio Processing](https://blogs.telosalliance.com/topic/audio-processing), [Automation](https://blogs.telosalliance.com/topic/automation), [Audio Routing](https://blogs.telosalliance.com/topic/audio-routing), [Junger](https://blogs.telosalliance.com/topic/junger), [AIXpressor](https://blogs.telosalliance.com/topic/aixpressor), [2024](https://blogs.telosalliance.com/topic/2024), [flexAI](https://blogs.telosalliance.com/topic/flexai) [All posts](https://blogs.telosalliance.com/all) [Next](https://blogs.telosalliance.com/topic/2024/page/2) Blog Search Search ### Recent Posts ## Subscribe *If you love broadcast audio, you'll love Telos Alliance's newsletter. 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