“Some broadcasters aren’t paying enough attention to their streams,” says David Bialik, Director of Stream Operations for Entercom. “Broadcasters want to make a product advertisers want to sponsor, so delivering a quality product with quality audio is a must. We want to make sure the listener does not want to change the stream, or even adjust the volume for that matter.”
How to achieve this? David, who’s something of a streaming audio authority, having worked on a variety of streaming projects over the years, suggests the Telos Z/IPStream R/2.Read More
By 2018 nearly 25% of your terrestrial radio station's annual advertising revenue will come from online listening, according to forecast data from BIA/Kelsey. For broadcasters, streaming is more important than ever. Luckily, we have better options and technology than ever before to create streaming content that is music to listeners’ ears.Read More
If you love broadcast audio, you'll love Telos Alliance's newsletter. Get it delivered to your inbox by subscribing below!