Smart Speaker Adoption
The Smart Audio Report from NPR and Edison Research counts 43 million Americans who own at least one smart speaker. First adopters of smart speakers say these devices are now their primary way of listening to audio. And while there are myriad choices for audio services available on smart speakers, they are becoming a significant replacement for AM/FM radios in the kitchen or bedroom. Some recent research is showing that radio’s most loyal listeners, the so-called “P1s,” are using smart speakers in significant numbers and for significant periods of time. There’s no doubt that radio broadcasters need to be available on these devices—and they need to sound good, perhaps better than competing services.Read More
Topics: smart speakers
Shopping for holiday gifts? here’s certainly a lot of buzz around smart speakers, and that’s good news for broadcasters.Read More
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